Maria Grazia Chiuri - Press Conference - Lecce - #DiorCruise

Wednesday, 22 July 2020
Maria Grazia Chiuri - Press Conference - Lecce - #DiorCruise The Mayor of Lecce, Carlo Salvemini and Maria Grazia Chiuri - Credit: Il Paese Nuovo Quotidiano

#DiorCruise is coming...

"A journey into my memory", so Maria Grazia Chiuri describes the fashion show on July 22th (audience-free due to Covid) during the press conference with the Mayor of Lecce, Carlo Salvemini.
Dior staff is reduced and the models will be 45, instead of 100.

Maria Grazia Chiuri has a family connection with my Puglia: "My farher was born in Tricase and my daughter was also born here - she said - and I return here every summer since I was a child".
She chose local craftsmen for the new Cruise collection: "The fabrics for making the jackets come from the weaving workshop of the Costantine, an association of women based in Uggiano La Chiesa, a place with the culture of bobbin lace ".

The orchestra of the Notte della Taranta, directed by Paolo Buonvino, will accompany the fashion show and Giuliano San Giorgi, Negramaro leader, will play an homage to Puglia.


Chiuri also defended the perimeter of Piazza Duomo designed with "Luminarie", a traditional lightings born to be part of the Patron Saint's town celebration. "When the artist Marinella Senatore told me about it I immediately liked the idea ".
There will be only a few guests: @chiaraferragni and @fedez (in my Puglia for a few days) the actress Stefania Rocca with her husband Carlo Capasa, the President of Camera della Moda italiana and Bernard Arnault, chairman and chief executive of lvmh.

See you at 20:45 on the maison's social channels and on dior.com/cruise21, live from Piazza Duomo, Lecce-
The collection will be in Dior stores at Christmas 2020.


Wishing You A Fab And Styish Day

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