Daniel Lee is the new creative director of Burberry

Daniel Lee is the new creative director of Burberry Getty

Daniel Lee has been named chief creative officer at Burberry, replacing Riccardo Tisci, Burberry said Wednesday that Lee will join Burberry on Oct. 3. 

CEO Jonathan Akeroyd called him "an exceptional talent with a unique understanding of today's luxury consumer and a solid track record of business success. His appointment reinforces the ambitions we have for Burberry. I am excited to work closely with him and am confident he will have the impact we are aiming for in this next phase, supported by our talented and experienced teams."

Meanwhile, the company stated that: "Riccardo has decided to leave after nearly five years, during which he led Burberry's creative transformation. Under his creative leadership, the company has revitalized its brand image, introducing a new visual identity and reviving the Thomas Burberry Monogram."

Tisci said, "Burberry is a very special place, with a magical past and a very promising future. The chapter I have been asked to write in its long history is one I am incredibly proud of, and I decided it would culminate with my show on Monday. I have been fortunate to be able to continue a legacy of innovation and have consistently championed creativity and diversity in order to always move Burberry forward. I want to thank my teams, past and present, and the army of collaborators and friends who have helped me write a chapter that I hope remains in Burberry's future for years to come."

What do you expect?

RIccardo Tisci The Fashion Lover Emanuela Formoso


Wishing You A Fab A Stylish Day Xoxoxo Emanuela




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